Our Culture

Because anything less is just another day at the office.

We remember the days when return on investment meant doing something we’d never forget. Like the days when we tapped our toes on the gymnasium floor and wondered, hoped, and prayed the smile coming from the shy face across the room was an invitation. So, we walked over to find out. We remember when doing something worthwhile meant making a move, taking a stand, and living, learning, fighting toward a dream. We remember being young and daring and because we remember, we haven’t yet grown all the way up. Of course, we’re business people now. We have checkbooks to balance, mortgages to pay, and some of us even have kids who will soon conceal a wild heart under a gifted corsage. But at Brand Fuel, we refuse to surrender sight of the days when a memory was a win and a “yes,” and success was an impenetrable moat surrounding a 6 foot sand castle.

That’s why we’ve built a company dead set on helping you create an experience. We know it’s emotion that drives decisions—the meaningful ones—and it’s bold strides that elicit the strongest rewards.

We’re in the promotional advertising business. We set out each day to unite all of the senses and forge a feeling your audience can never forget. We can do the simple, the routine. We can keep standing over here, tapping our toes to the rhythm in the floorboards, or we can set out, together, and chase ideas that defy ordinary and inspire.

We aim this high everyday because we think the world’s already got enough people out there striving to just get by. Sure, the music has changed over the years, as we have. Our own corsages were long ago replaced with sweaty Ramones t-shirts and torn jeans, outfits that now hide in attics above pink rooms full of stuffed animals and giggling kids. Yeah, we’ve matured, honed the vision. But we fight to remember. Each day we cling to the notion that making something great, something that lasts, starts with the warm spark of emotion.

Come be brave with us, and make tomorrow nothing like today. It’s time to do something worth remembering.

 

The Brand Fuel Team

 

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Click HERE for some semi-embarrassing videos of the Brand Fuel gang

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Showroom Gallery

Halloween: The Waffle House and Beyond

It’s one of Brand Fuel’s grandest traditions. Each Halloween day, Fuelians don their most creative costumes and head to the Waffle House where the wait staff selects a winner or we invite folks to visit our haunted office for some festive fun. Past winners include Uncle Elvis, Sherlock Homeless, Little Dead Riding Hood, and the Human Pinata…

Shindigs, Hullabaloos, Clambakes, and the BF Wellness Program

We attempt to foster employee satisfaction and retention through the act of actually having some fun at work. We occasionally schedule field trips to boot. Our Wellness Program and antics have garnered us several Best Places to Work Awards, which feels pretty good. Beer and bowling, anyone?

Rocket Days and Festifuels

Why not create customer-serving holidays that host clients for an afternoon of mariachi music, fortune-telling, food and adult beverages, free stuff, corn toss, and the like? With a national “Best Marketing Event” Award in our coffers, these events showcase the “Best of” branded products in the spring and fall.

Tribute to Evel

Remembering Evel Knievel: 1938-2007
ProcessFileItemImage.do Do you remember when Evel attempted to jump Snake River Canyon on the rocket-powered X-2 Skycycle in 1974? Do you recall your sense of excitement and apprehension? Were your eyes glued to your RCA 17” black and white? Did your dad squeeze you a little tighter when The Wide World of Sports began that countdown?

We remember and we honor this unwavering optimist, self-promoter extraordinaire, media genius, enigmatic folk hero, and American legend. Evel Knievel always lived up to his word, never shirking responsibility or consequence for his actions regardless of personal risk, and never, not ever, did he fail to stop trying.

Evel Knievel toys, bike-ramps, rockets, movies, lunch boxes… and the treasured memories that you shared watching him fly while sitting beside your dad. We salute the accomplishments of America’s Legendary Daredevil, Last of the Gladiators, King of the Stuntmen, Patriot of Promotions….

I remember Evel! Share it with us! info@brandfuel.com