Your favorite t-shirt = ruined

When Kurt Cobain showed up in a Mudhoney T-shirt, I couldn’t get to the record store fast enough to get my hands on their CD. When Jason Isbell rocked a…

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About Those Conference Calls and Icebreakers

It’s inevitable. It’s like the metal casing from the missing eraser on the end of a pencil rubbing on paper.  On an important conference call, does it bother you when…

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“The Test of Bravery wasn’t your average, run of the mill tradeshow booth…”

Drizzling a melting ice cube across unsuspecting fingertips.  Tickling a wrist with feathers and then quickly smacking on a slap bracelet can cooler.  Gently scraping a spork down an arm…

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The Compliment Circle

The Compliment Circle: Would YOUR Company Try It?

“I can live for two months on a good compliment.” — Mark Twain. Do you feel as if the company, where you spend 45% of your waking life, needs an…

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2016 Best Places to Work BF Team

Brand Fuel’s Best Places to Work Q&A

We thought it would be interesting, and perhaps provoke some creative ideas, for our readers by sharing our responses to some of the questions we have received over the past…

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Virtual Swag Results

Virtual Swag! The Making of the Video.

When Danny Rosin first explained Brand Fuel’s Virtual Swag concept, I was immediately drawn in to the unique customer experience. I have been both a booth operator and attendee of…

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Rest in Peace Friend

A Friend Died Recently

I devoted some time to helping his family close the chapter on all of the things he left behind in his home and workspace. As we maneuvered through his personal…

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Danny Robert Partners

About Partnership

Robert Fiveash and Danny Rosin invest in partnership retreats twice a year. Some retreats are spent in exotic places like exit 12, off US 58 in South Hill, VA at…

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Do Good - Psychological Law of Reciprocity Blog

Do good in the world, not out of fear for hell or reward of heaven, but because it feels better not to be a jerk.

Let me start by saying that I am a believer in the power of karma, kismet and Hello Kitty. And I love this saying: Try to do good in the…

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World's Only SWAG Lottery Machine

World’s Only Swag Lottery Machine. Say What??!!

  UPDATE: 1/18/17 – Brand Fuel wins PPAI’s National Marketing Award for the Swag Lottery Machine! See the World’s Only Swag Lottery Machine in action! And check out these great shots of…

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