We share a vision of creating a more diverse, vibrant, and caring workforce, cultivating a culture of collaboration enriched by unique perspectives, and making impactful contributions to the communities we love and serve.
In our commitment to fostering an inclusive and welcoming environment, we embrace the responsibility of doing what is right, especially when it is hard. We also recognize that, like most businesses, we can and should do better. Thus, we have collectively resolved to take meaningful steps toward furthering our dedication to justice, equity, diversity and inclusion (JEDI).
Our principles:
- Our values and commitment to inclusive stakeholder engagement guide our decisions and strategic planning processes.
- Giving back to our communities and supporting our neighbors isn't optional.
- We are an anti-racist organization, and we acknowledge that there is much work to be done within our industry and beyond.
Brand Fuel Team at B Corp Conference (BLD Southeast)
Teaming up with 321 Coffee, a Social Impact Org
Fuelians Beautifying Virginia Beach Parks
Fuelians Holiday Crafting
Our commitments:
- Create a safe, supportive space for all Brand Fuelians to drive positive change across our company, industry, and communities.
- Empower and support our internal DEI/B Corp Committee to initiate new CSR programs and hold us accountable.
- Support local, diverse-owned and/or mission-aligned businesses when sourcing client gifts, team gifts, in-person team lunches, and office supplies.
- Track our team demographics and create more leadership opportunities.
- Continue to audit and improve our web accessibility and digital sustainability scores.
- Here are some of the tools we are use:
- Host bi-monthly all-team learning sessions on various topics aligned with our B Corp mission and JEDI (justice, equity, diversity and inclusion) principles.
- Topics include Understanding Neurodiversity; Embracing our B Corp values; Understanding the Importance of Juneteenth and Race Relations, and Welcome to the Philippines Culture (led by our team in the Philippines).
Our Talented Philippines Team
Social Impact Learning Session
"Mobilize Women" Watch Party
Investing in Wellbeing at Work
- Devote our “BrandGood” investment and volunteering hours to nonprofits aligned with our mission and core causes.
- Work with nonprofits to help them achieve their goals and vision through donated and discounted merch, free meeting and event space, and thought leadership.
- Prioritize working with our nonprofit fulfillment partners for kitting projects and direct mail.
We Support Band Together
Nonprofit Fulfillment Partners, EPI-HAB
Community Leader Event at Brand Fuel
Clean Up Our City Volunteer Event
- Showcase high-quality merch from diverse-owned and mission-aligned businesses to our clients.
- Check out a few of our curated catalogs here:
- Track our quarterly and annual spending on diverse-owned suppliers.
- Engage with industry leaders to share best practices and expand collective impact across over 30k distributors in the U.S.
Nonprofit Fulfillment Partner, Gabi’s PALS
Boys & Girls Clubs Merch Event
American Cancer Society New Brand Kit
CreativeMornings Engagement & Fun
Current Goals:
- Engage our clients and other key stakeholders in our service activities.
- Invite a JEDI (justice, equity, diversity and inclusion) expert to lead a series of training and workshops with our team, as a follow-up from our previous racial equity series.
- Review and improve our internal recruitment process to diversify our pool of job applicants.
- Improve our performance review process and create more opportunities for all team members to receive and give peer-to-peer feedback.
For any questions related to or suggestions for Brand Fuel’s Justice, Equity, Diversity, and Inclusion (JEDI) journey, please reach out to us - info@brandfuel.com