A montage of computers and tablets showcasing the clients Brand Fuel has helped.

Brand Fuel provides an end-to-end solution that is custom-built for YOU.

As mad scientists of one of the world's first online corporate store programs, we are hell-bent on helping you with brand control, inventory management, reporting, 24/7 access, accounting efficiencies, and quality merchandising. We support marketers, enhance sales and fundraising efforts, and help HR pros who want to evoke more staff pride in their workplaces.

We handle EVERYTHING. All you’ll need to do is look busy.

  • Procurement of high quality branded merchandise
  • Store design, UX, and development
  • Warehousing, fulfillment, packaging, shipping and tracking
  • Customer service
  • Hosting, SSL certification, PCI compliance + ongoing upgrades
  • Insurance, reporting, analytics
  • Photography, copywriting, videography
  • Brand management, departmental controls
  • Gift and discount codes as well as point rewards programs
  • Accounting and those pesky tax-related issues

We even offer marketing advice and will work with you to minimize risk from inventory exposure by leveraging our on-demand and virtual inventory programs.

The Right SWAG Store For You

Our Online Stores are tailored to fit the needs of your brand. Need a full-fledged storefront with hundreds of products? No problem. Looking for a short term Pop-Up for a specific event or campaign? We’ve got you. Check out the options below.

Inventory Store

Brand Fuel’s Inventory Stores allow users to access high-quality branded merchandise, on the shelf, ready to ship within 24 hours!

Benefits of a Custom Inventory Store:

  • Order as few as one item
  • Quick and easy access to items – no setups, rush fees or expedited freight
  • Greater discounts through bulk orders and contract pricing
  • Consistent brand control on brand-centric products
  • Central monthly cost center reporting for inventory control and budgeting
  • Multiple payment options available
  • Orders placed before 12 p.m. ship the SAME DAY!

Virtual Store

Brand Fuel’s Online Virtual Stores allow users to shop for high-quality pre-approved branded merchandise but with ZERO inventory risk/exposure.

Benefits of a Custom Virtual Store:

  • Merchandise is produced after an order is placed, after which goods are produced as quickly as 48 hours
  • Because no inventory is on the shelf, options are limitless
  • Easy to update with fresh product options
  • Consistent brand control on brand-centric products
  • Multiple departments and/or individuals can aggregate orders for best pricing
  • Multiple payment options available

Drawback: Virtual stores require a minimum purchase for each order. For example, we are unable to ship 1 hat. We would need to decorate a minimum of 24 hats which often requires a slightly longer turn time as well.

Hybrid Store

Brand Fuel’s Hybrid Stores are the best of all worlds, offering a portal for branded gear that’s on the shelf, ready to ship as few as 1 item same day as well as unlimited merchandising options (with a minimum order) that are drop-shipped, as quickly as 48 hours.

In-Stock Merchandise Component:

  • Order as few as one item for in-stock items
  • Orders placed before 12 p.m. ship the SAME DAY!
  • Quick and easy access to items – no setups, rush fees or expedited freight
  • Greater discounts due to bulk orders and contract pricing
  • Central monthly cost center reporting for inventory control and budgeting

Virtual Inventory Component:

  • Merchandise is produced after an order is placed after which, goods are produced as quickly as 48 hours
  • Because no inventory is on the shelf, options are limitless
  • Easy to update with fresh product options
  • Multiple departments and/or individuals can aggregate orders for best pricing

For Both:

  • Streamlined promotional product buying
  • Consistent brand control on brand-centric products

Pop-Up Store

Brand Fuel’s Pop-Up Stores allow you to offer custom-branded merchandise for a limited time. Pop-Ups are perfect for holiday gift choices, limited-time product offers, short-term retail sales, specific promotions, seasonal products or special events.

Benefits of a Custom Pop-Up Store:

  • Quick design and development
  • Perfect one-time campaigns
  • Online merchandising without the cost of maintenance
  • Options for same day, in-stock shipments OR zero inventory, aggregated orders that are produced and shipped after close of campaign
  • Choose from template themes
  • Aggregate orders for best pricing
  • Make your store available only when needed
  • Consistent brand control on brand-centric products
  • Choose up to 10 custom-branded items

Unlimited Potential

Your online store is fully customizable. Check out the standard benefits and capabilities:

Customized Store Features

  • Match the Branding of Parent Website
  • Retail Look & Feel
  • Designed to align with Your Culture
  • On-Demand Products
  • Easy-to-Use / Easy-to-Navigate Sites
  • Dual Store Functionality: Stock & Virtual Items
  • Mobile-Friendly
  • Custom URL
  • Dedicated Support Team

Controlled Access to Your Site

  • Public and/or Private Access
  • Guest User Availability
  • Administrative Controls & Approvals

Customizable Product Categories

  • View All
  • Featured Products
  • Items in Multiple Categories
  • Special Categories
  • Customized Product Mix

Flexible Payment Methods

  • Credit Card
  • Gift Certificates
  • PO / Invoice
  • Cost Center
  • Coupons for Dollars / Percentages
  • GL Codes
  • Points Programs
  • Checks
  • Department Numbers
  • By Activity / Event

Sales & Marketing

  • Promotional Coupons
  • On-Site Sales
  • Clearance Events
  • Seasonal Sales
  • Company Promotions
  • Pop-Up Shops

Customer Experience

  • 24/7 Ordering Capability
  • Communications
  • Dedicated Account Management

Reporting

  • Google Analytics
  • Low Inventory Alerts
  • Custom Data Collection
  • Reconcilement Report
  • Shipping / Sold Reports
  • Top Sellers Report
  • Queries / Surveys at Checkout

Logistics, Tech & Legal

  • Seamless Access, Data Transfer
  • SSO Integration Ready
  • SSL Certificate Ready
  • PCI Compliance
  • Multiple Permissions Technology
  • Secure Storage
  • Seamless Order Fulfillment
  • Same Day Shipping
  • 42,000 Sq. Ft. Climate Controlled Facility
  • International Shipping
  • Real-Time Status & Order Tracking

Platform Comparisons

Brand Fuel OLS Platform Comparisons
Inventory Store Hybrid Store
Inventory + Bulk On-Demand
Pop-Up Store
Fully Customizable Store Design
Time to Go Live +/- 6 weeks +/- 6 weeks 2–10 days
Ability to order just 1 item Minimums apply for on-demand Minimums apply
Same Day Shipping A mix: based on inventoried vs. on demand Typically 3 to 10-day shipping
Reporting / Analytics
Compliant Security Policies
Easy to integrate with other systems (e.g. ERP, finance systems)
Annual store spend requirement Over $100K Over $100K $10K + per Pop Up
Pre-Purchased Inventory
Consistent Brand and Quality
Flexible Payment Options
Easy to update with fresh products
845,129 Product Options
Unlimited decoration methods

Sign up for a demo:

We’ll give you a tour, address your questions and strategize the best platform for you.

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