New Brand Apparel Gear Swap for Employees: I’ll trade ya!

Challenge

You just rebranded (congrats!) and want to switch everyone’s old branded apparel new branded apparel branded.

The old Brand Fuel logo being reused on a black bag.

Solution

Hold an on-site event where employees bring their old apparel, trade it in for new branded gear and also be entered to win higher end merchandise also decorated with the new logo as an extra incentive.

Don’t just trash old apparel; repurpose them through upcycling. The result? Your old gear with a new story! Happy employees. Less waste.

 

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