You want to reinforce your new brand at an event.
With all of the distractions and vying for attention, it’s hard to cut through the clutter without breaking the bank.
Play “The Your Co. Branding Game.” Give each attendee a logoed item with your new brand. Let them know that there are only a handful of branded items with a slight twist on your new brand. When the errant items are found, winners get premium gifts. Imagine everyone looking at your logo and comparing to win. Talk about number of impressions and quick-hitting branding power! Plus, everyone gets a take home.