Ever spent a ton of time working on a Zoom call or webinar presentation for key prospects and it seems like they are not paying attention?
It’s like they are secretly scrolling their social media feeds to see the latest in cat activities. How do you get them to engage and listen and ultimately, buy?
Send them a care package via direct mail just before your webinar/Zoom/conference call begins.
Have explicit instructions for them NOT to open the package until minutes before the webinar/Zoom/conference call begins. Be sure to include branded gear or sweet treats to really get your meeting started off with some positive momentum and appreciation. Make sure they listen, learn and hopefully invest in your product or service.